Larry Jackson Launches Gamma, a New Music Company Backed by Usher and Rick Ross
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Larry Jackson Launches Gamma, a New Music Company Backed by Usher and Rick Ross

Larry Jackson, a music industry veteran, has launched Gamma, a new music company that promises to help artists with their careers. Usher and Rick Ross are among the big names who have already signed on to support the venture.

Gamma’s mission is to offer a full-service platform for artists, providing support across all aspects of their career. The company will help with everything from music production and marketing to touring and merchandising.

Jackson is no stranger to the music industry. He previously served as the head of original content at Apple Music and was responsible for securing exclusive deals with artists like Drake and Taylor Swift. Before that, he worked at Interscope Records and oversaw the careers of artists like Lady Gaga and Black Eyed Peas.

Gamma’s launch comes at a time when the music industry is undergoing significant changes. With the rise of streaming services, artists are looking for new ways to connect with fans and make money. Gamma aims to address these challenges by providing a comprehensive suite of services that can help artists navigate the new landscape.

Usher, who has worked with Jackson in the past, said in a statement that he was excited to be a part of Gamma. “Larry is one of the smartest and most innovative people in the business, and I’m looking forward to working with him to help support the next generation of talent,” he said.

Rick Ross, who is also backing the company, added: “Gamma is going to be a game-changer for artists. With Larry’s expertise and the resources he’s assembled, I have no doubt that it will be a huge success.”

In addition to Usher and Rick Ross, Gamma has already signed several up-and-coming artists, including a rapper from Atlanta and a pop singer from Los Angeles. The company says it plans to focus on developing emerging talent and helping them build sustainable careers in the music industry.

Jackson said that he was thrilled to be launching Gamma and that he believed the company could make a real difference in the music industry. “We’re here to support artists and help them achieve their goals,” he said. “Whether it’s through music production, marketing, touring, or anything else, we’re committed to providing the best possible service to our clients.”

With the backing of industry heavyweights like Usher and Rick Ross, Gamma is well-positioned to make a splash in the music world. As the company continues to grow and attract new talent, it could play a significant role in shaping the future of the music industry.

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